Nuova Accademia di Belle Arti
Visual Design & Integrated Marketing Communication Master's Degree
Two Years

The Visual Design and Integrated Marketing Communication program at NABA provides a synthesis between the marketing approach and the artistic/expressive approach to communications. The program helps students develop a wide range of technical and design production skills, with a special focus on the implementation of new technologies. By working on real briefs, students put their acquired skills into practice to undertake all phases of complex communication projects.

Degree Length
Two years; Fall & Spring Intake.

Application Requirements
Complete online application
Digital portfolio
Personal statement
Curriculum vitae/Resume
Official Undergraduate Degree transcript
Copy of Undergraduate Degree
Passport scan (photo page)
Digital photo (passport style)
Italian privacy consent form

Application Deadline
Fall Intake: June 15, 2022
Spring Intake: November 1, 2022
Apps accepted after deadline as space permits

Program Dates
Fall Intake: Late Sept 2022 – Late Sept 2024
Spring Intake: TBA

Eligibility Requirements

Age: 18+

Academic: Completed Bachelor’s degree

*contact SAI if you don’t meet requirements

Undergraduate GPA:* 2.5 (on a 4.0 scale)

Language:* Non-native English language speakers must submit IELTS: 6.0+ or equivalent.

Program Introduction
During the course of the program, students will have the opportunity to decode the elements and languages of communication as well as their contemporary cultural and imaginary context. They will assess different languages of communication and identify the impact of the communication processes on today’s socio-economic and cultural context. Furthermore, students will learn to manage complex communication projects, finding the right balance between the economic and the artistic-creative dimension. For more academic details, please review the NABA Program Brochure.

Learning Outcomes
The NABA Visual Design & Integrated Marketing Communication program allows students to deepen their knowledge and skills through specialized and advanced studies and to acquire the instruments necessary to develop complex communication outputs, through a practical workshop approach.

Constantly engaged in real projects and analyzing the fundamental elements of marketing, integrated communication, and contemporary cultural scenarios, students will confront the professional context, experiencing new creative and operational models which will support them in the development of a sound professional and project profile.

Program Structure
Year One

Introduces students to the visual communication project methodology in the field of graphic and branding and provide the basic knowledge of project management, from the economic-financial aspects to marketing, from research to briefing, through advanced studies in project methodology, art direction, phenomenology of contemporary arts.

Through workshop experiences and theoretical lectures, students have the opportunity to deal with integrated marketing communication projects, to acquire a sound understanding and ability to execute a communication briefing and to develop effective solutions for complex projects.

Year Two
Students deepen the project dimension with an application approach by implementing communication projects assigned by partner companies in the field of advanced studies of visual communication, art direction and editorial systems for art. Furthermore, a focus on design management addresses the issues of entrepreneurship, business modeling, start-up.

A series of cross-disciplinary workshops, several project experiences, and the participation in international contests enable students to gain aware project methodology, knowledge and skills suitable for professional career.

Declaration of Value
In order to receive the Academic Master Degree at the completion of the program students holding a non-Italian Bachelor Degree are required to have their degree validated prior to starting the program. In order to do so, students must contact the Italian Embassy or Consulate in the country where the degree was issued in order to ask for the so called “perfezionamento documenti”, consisting of:

  • Translation into Italian (by certified translator) of the student’s High School Diploma*
  • Translation into Italian (by certified translator) of the student’s High School Academic Transcripts*
  • Translation into Italian (by certified translator) of the student’s Bachelor Degree*
  • Translation into Italian (by certified translator) of the student’s Undergraduate Academic Transcripts*
  • “Dichiarazione di valore in loco” (Declaration of Value) of the student’s High School Diploma & Bachelor Degree. (The “Dichiarazione di valore in loco” is the document attesting that the study qualification obtained in the student’s country of residence is valid for accessing Italian Universities or Academies)

*Please Note: All Consulates vary and they may have slightly different requirements. You must contact the Consulate which holds jurisdiction where the diploma/degree issuing school is located.

This is a SAI Select Services Program; it includes the important on-site services!

  • Program tuition
  • Student health insurance providing full coverage and medical emergency evacuation
  • SAI orientation to the host city and school
  • SAI staff on-site providing assistance as needed and 24-hour emergency support

Pre-departure and Re-entry services

  • Admissions counselor assigned to you, providing friendly assistance
  • Helpful pre-departure tools and resources
  • Assistance with student visa application
  • Assistance with financial aid and loan processing
  • Paid registration fees for national re-entry conferences
  • SAI alumni network
SAI Program Fees* USD
Application Fee $140
Program Fee (Year 1)
Includes tuition for program year 1 and SAI Select Services, no housing (see What’s Included).
Program Fee (Year 1): EU Citizens
Students who are EU citizens can receive a discount on their program fee.
Contact SAI
Optional / Additional Fees:  
US Financial Aid Certification
Applicable to those wishing to utilize US financial aid to pay for their Master’s Program.
International Mailing Supplement
When applicable, students are charged an international mailing supplement to ensure visa paperwork arrives in a timely manner.

*prices are subject to change

US Financial Aid Certification
US students wishing to complete a Master’s Degree abroad with SAI are eligible to utilize US financial aid to pay for their program. Please contact your SAI Admissions Counselor for details.

Budget Low Est. High Est.
Airfare to/from Milan
$900 $1,800
Visa & Permit to Stay fees
$300 $350
Books, Supplies & Course Fees
$200 / course $300 / course
SAI can provide recommendations.
$800 / month $1,500 / month
Combination of cooking at home and eating out.
$600 / month $1,000 / month
Personal Expenses $250 / month $350 / month
Transportation within Milan area
Public transportation with some taxi rides.
$100 / month $250 / month
Weekend Travel
Cost varies greatly by student.
$300 / month $1,000 / month

Housing is not included in SAI Select Services Programs. However, your SAI Admissions Counselor will be happy to provide you with information and recommendations for local housing agencies, as well as school-provided apartments. Students who do not have prior housing arrangements should begin speaking with their Admissions Counselor as soon as possible.

Passports should be valid for 3 months after planned departure from Italy.

Student Visas
In accordance with Italian law students studying in Italy for 91 days or more are required to obtain a student visa. Those with Italian/EU citizenship are exempted. Non-US nationals should consult their local Consulate for information on student visa requirements.

Students must appear in person at the Italian Consulate to present their student visa application. Our Student Visa Office is available to assist students in getting ready for the appointment; SAI provides student visa consulting for all our students at no cost.

About SAI

SAI is dedicated to providing academic and cultural learning experiences abroad that enhance global awareness, professional development and social responsibility. We concentrate our programs in Europe, with a focus on in-depth learning of individual European countries and their unique global role in the geopolitical economy, humanities, and in the arts.