Paris School of Business
Fall Semester Elective 2017
12 – 15 credits

Study abroad semester students at PSB join the English language International Bachelor of Business Administration (BBA) program, taking classes along-side degree-seeking students. The program is geared toward students with at least one year of Business or Economics coursework. Visiting students select 4 or 5 courses from a range of classes offered in management, marketing, finance, and a variety of electives, for a total of 12 – 15 US credits. Students are welcome to take French Language, but it is not a requirement.


Application Deadline
May 1, 2017
Apps accepted until May 15 as space permits

Application Requirements
Complete online application
Personal statement (300-500 words)
Official transcript
Passport scan (photo page)
Digital photo (passport style)

Highlights

  • Courses taught in English
  • An international faculty and student body bring diverse perspectives
  • Course of interest: Web Marketing

Program Dates
September 12, 2017 – December 17, 2017


Eligibility Requirements

Age: 18

Academic Year: Sophomore (2nd year) or above

Academic Experience: Must have completed at least one year in a Business or Economics program.

Cumulative GPA:* 3.0 (on a 4.0 scale)

English Language:* Non-native English language speakers must prove a minimum CEFR B2 level of proficiency, equivalent to TOEFL 72+, or IELTS 6.5+.

* contact SAI if you don’t meet requirements



Elective
Finance
Luxury Management
Management
Marketing

Elective

2.5 Credits
Elective | Course #: B1COM001 | Open
This course sets out to address 3 issues: Effective Business Communication, Professional Presentations, Research Methods. Much of a professional's future success depends not just upon what he/she knows, but on how he/she express it. Punctuality, attentive listening, respect for fellow students and maintenance of a positive classroom environment are of the utmost importance.
Contact Hours: 30
2.5 Credits
Elective | Course #: B1MNT005 | Open
This course deals with the key concepts of Sociology and their relevance in a cross-cultural business context. Students will learn about main sociologists and their theories in an interactive class- environment. The objective is to critically evaluate sociological concepts and understand the relationship between individual behavior and larger societal structures.
Contact Hours: 30
2.5 Credits
Elective | Course #: B1QAM006 | Open
This course is designed to illustrate the applications of calculus to the management sciences. It will provide the students with the knowledge of tools that will be needed in Economics, Accounting, Marketing, Finance and Statistics.
Contact Hours: 30
2.5 Credits
Elective | Course #: B2ECO010 | Open
The course provides an introduction to research methods of the social sciences and to econometrics. Research methods are important for the understanding of the strengths, limitations and possibilities of applied research in general, and of econometric research in particular. Research methods also provide an insight into which approaches that are most appropriate for a certain research question. Regression analysis, a key component of econometrics, is a powerful and very flexible multivariate data analysis tool that can shed light on a very large number of economic issues
Contact Hours: 30
2.5 Credits
Elective | Course #: B2ECO012 | Open
The modern, knowledge-based economy is characterized by creativity and rapid innovation: a dramatic increase in the rate of production of information and decline in the cost of producing it; and pervasive network externalities or increasing returns to scale. Emphasis is on the role or for creating incentives for firms to innovate. Topics include: why there may be too or too little much innovative activity; how laws may slow rather than help innovation; and the interaction between public and private sector innovation.
Contact Hours: 30
2.5 Credits
Elective | Course #: B2LNG002 | Open
Course for absolute beginners or for students who want to make a fresh start. The students learn to understand and use familiar everyday expressions and very basic phrases aimed at the satisfaction of need of a concrete type. They learn how to introduce themselves and ask or answer questions about personal details such as where they live, what they study and what they like in Paris for instance. They interact in a simple way provided the other person talks slowly and clearly.
Contact Hours: 30
2.5 Credits
Elective | Course #: B2LNG003 | Open
Designed for students with basic knowledge of French. This course focuses on developing the different skills required for learning French at an intermediate level, including: Oral comprehension (using radio extracts and adapted activities), Written comprehension, Written production, Oral production (presentation of a famous person ,give one's opinion, interact on an event), and Cultural knowledge about Paris.
Contact Hours: 30
2.5 Credits
Elective | Course #: B2MKG005 | Open
Topics covered will demonstrate the business functions of marketing in order to identify customer needs and wants, determine which target markets the organization can serve best, and design appropriate products, services and programs to serve these markets. The basic marketing principles will be brought to life through class lectures, case studies and in-class group exercises. Students will be required to actively participate in all these activities in order to benefit fully from this course.
Contact Hours: 30
2.5 Credits
Elective | Course #: B2MKG046 | Open
This course builds on the knowledge of marketing theory and practice gained in Marketing Management. The course covers Brand Management and Marketing Strategy and is designed to develop students ability and thinking in the implementation and management of marketing from a business and marketing specialist perspective.
Contact Hours: 30
2.5 Credits
Elective | Course #: B2MNT023 | Open
This course will focus on the introduction to organizational behavior individually and in groups. The course will help students understand the elements faced with a global challenge in understanding culture, emotions, stress, leadership skills and values. The principal objective of this course is to learn the different elements organizational behaviour. This is accomplished through several means, such as class discussions, readings, and exploration of real-world business case studies. This course will place a premium on student participation and homework.
Contact Hours: 30
2.5 Credits
Elective | Course #: B2MNT051 | Open
This course introduces key concepts and models of international communication. The objective of the course is to master the main communication tools and concepts in an international context. The main communication modes (verbal vs non-verbal, etc.) and communication levels (individual, group and organizational) will be discussed. International communication in periods of change and crisis is also covered.
Contact Hours: 30
2.5 Credits
Elective | Course #: B2QAM012 | Open
The content will cover anything related to gross and compound interests, cash flow, annuities and probabilities with a specific review of basic statistical distribution functions (normal law, Pareto, Poisson).
Contact Hours: 30
2.5 Credits
Elective | Course #: B3FIN012 | Open
This course is designed to provide students with the understanding of what New Venture Creation is all about. The course is organized around the process of creating a startup, from the recognition of an opportunity to the launch of the business. It is designed to help the student organize and plan for venture creation by mentally engaging in the various activities that entrepreneurs typically undertake. The emphasis is being put on the financing of the startup. The course addresses the entrepreneur's resource strategy: how to construct a resource plan and how to finance a startup venture with equity and debt.
Contact Hours: 30
2.5 Credits
Elective | Course #: P1INT007 | Open
The goal of this course is to extend students basic knowledge of corporate finance. The student will become more familiar with the main business environment issues that affect the Investment and Financing decisions of the firm. We will emphasize the impact of these decisions on the value of the firm.
Contact Hours: 30
2.5 Credits
Elective | Course #: P1LTX007 | Open
Business Law addresses statutes and regulations affecting businesses, families, and individuals in their related roles. Knowledge of business law is useful for all students because all students eventually assume roles as citizens, workers, and consumers in their communities and in society at large. As laws emanate from different governmental and judicial entities, students must have a basic understanding of law and the foundation of the legal system to be successful in any area of business as well as their personal lives.

Business Law is a course that is designed to give students the knowledge they need regarding a basis of law while preparing students to make ethical, legally-minded professional decisions currently and in the future. This course shows students the impact of various laws and regulations on the business world and its companies. Students are also introduced to the implications of varying legal constraints in different environments. The course does not aim to teach legal specifics but provides a backdrop for the basic understanding of business and the law.
Contact Hours: 30
2.5 Credits
Elective | Course #: P1MNT005 | Open
This course aims to introduce students to the discipline of management and to provide the background for further studies of management-related subjects. Each session presents the key theories and concepts in management and integrates them with real life applications. The course is comprised of four units. Unit one introduces management as a business activity, discusses the development of its principles and links managerial practice with organizational and cultural contexts. Unit two focuses on the main processes of management: organizing, planning and controlling. Unit three covers issues, related to the ways in which the key processes of management are carried out, and discusses leading, team work and individual behavior, and communication. Unit four concludes the course by presenting the current issues in management which should be understood and taken into account by any modern manager: globalization, diversity and ethics. Sessions consist of the lecture part and practical exercises in which students can apply the obtained knowledge and start developing managerial skills.
Contact Hours: 30
2.5 Credits
Elective | Course #: P1QAM004 | Open
Basic concepts of statistics which are useful for modeling economic and financial phenomena are discussed in this course, including: the construction and the use of an index, or the calculation of probabilities to specify a financial analysis or market. The work is based on case studies taken from the life of the companies, the financial markets, and the economy. For example, the study of processes leading up to the launch of a new consumer product.
Contact Hours: 30
2.5 Credits
Elective | Course #: P2INT008 | Open
What is to be known about the causes of conflicts? What factors and elements allow us to closely analyze them and can provide us with insight as to the understanding of political decision makers’ motivations and interests in times of crisis? The objective of this course is to establish a theoretical grid of analysis to prepare us for the study of the origins of conflict. By analyzing actors’ interests through the application of international relations theory, we will be able to decipher the motivations and intentions of the parties to the conflict. We will then attempt to ‘test’ theories within the framework of case studies and answer our problematic with methodological research.
Contact Hours: 30
2.5 Credits
Elective | Course #: P2MNT008 | Open
The course will have the following pattern. Self-study at home with in-class presentations by groups of students. Lectures will cover the theoretical and academic concepts associated with the course. Students will engage in case studies and development of a mobile application. Students will come to understand what constitutes a "business information system," in addition to understanding the concept of flow/control of data and the heterogeneity of systems in relation to one another.
Contact Hours: 30
2.5 Credits
Elective | Course #: PSB TBA | Open
Personal investment will allow students to understand the major problematics surrounding the causes of conflict as to actors’ interests and behavior. The class is structured so that students may also progress academically in terms of how to ask the ‘right’ questions and formulating a relevant research question. Additionally emphasis will be put on acquiring the tools to conduct analysis, differentiating it from a purely historical study. The course is based on interaction between the students and the instructor. The course will consist of lectures, debates and case studies that will emphasize the importance of research methods and assist students to develop their critical thinking skills. The instructor will be available before and after class or by e-mail to answer any questions. Course methodology and power point will be provided in class.
Contact Hours: 30

Finance

2.5 Credits
Finance | Course #: B3FIN005 | Open
This course is designed to provide students with the understanding of what investments are all about. The emphasis will be put on key financial concepts such as the risk and return of a portfolio, the CAPM, the Arbitrage Pricing Theory and optimal investment strategies.
Contact Hours: 30
2.5 Credits
Finance | Course #: P2ACA010 | Open
This course provides an introduction to Management Accounting, including Costing, Fixed and variable costs. Partial and total costs. ABC. Budgets and budgets methodology. Key process indicators and Critical success factors. This course aims at giving basic understanding of concepts and tools of management accounting, which include cost classification, and analysis, CVP and the different costing methods.
Contact Hours: 30
2.5 Credits
Finance | Course #: PSB BBA TBA 3 | Open
The goal of this course is to extend student’s basic knowledge of corporate finance. The student will become more familiar with the main business environment issues that affect the Investment and Financing decisions of the firm. We will emphasize the impact of these decisions on the value of the firm.
Contact Hours: 30

Luxury Management

2.5 Credits
Luxury Management | Course #: B3MKG020 | Open
This course is an approach to the Luxury business. After identifying the key elements of Luxury, the course will highlight the evolution of the point of sale to the actual revolution of luxury customer experience due to ambient technologies focusing on the changes in consumer demand.
Contact Hours: 30
2.5 Credits
Luxury Management | Course #: PSB BBA TBA | Open
Luxury is a concept deeply rooted in our civilization. This course starts with the definition of Luxury, using evidence that every civilization has its own luxury, each of which had an echo in our current society. Sumer is definitely the cradle of civilization and birth of Luxury. Studying the city-states, the Greek Temples, the Egyptian pyramids, the Royal Tombs, the Persian treasures, the Assyrian fortresses, or the Roman villas show an obvious link between Architecture and the foundation of luxury. But also, from manufacturing techniques to art craft, Ancient Civilizations have left many legacies found in our today’s luxury industries and our everyday life.
Contact Hours: 30
2.5 Credits
Luxury Management | Course #: PSB BBA TBA 2 | Open
The targets of this course are to give to the students a global overview of Visual Merchandising (VM) and its important impact through the discovery of VM techniques. The program is a mix between academic theory highlighted by workshops/case studies and out-of-classroom experience, including visits to luxury boutiques in different fields : Fashion, Shoes, Leather goods and Accessories, Beauty and Perfumes, Food and beverages, watches and jewelry.
Contact Hours: 30

Management

2.5 Credits
Management | Course #: B2MNT008 | Open
Human Resource Management (HRM) is a distinctive approach to employment management which seeks to obtain competitive advantage through the strategic deployment of a highly committed and skilled workforce. Some of the main functions that concern Human Resource Management theory and practice, and will be examined throughout the course, are Job Analysis, Human Resource Planning, Recruitment and Selection, Training and Development, Performance Appraisal, Remuneration and Employee Relations. While examining these functions, practical advice will be provided on how companies can maximize the effectiveness of HRM and ensure that it makes a major contribution in organizational success.
Contact Hours: 30
2.5 Credits
Management | Course #: B3MNT007 | Open

The class material will include both theory and practical application of a decision process perspective to Operations

Management in organizations. At the completion of this course, the student will have studied the key concepts and issues

involved in the design, planning and control, and improvement of Operations Management.
Contact Hours: 30
2.5 Credits
Management | Course #: B3MNT012 | Open
Introduce students to Project Management concepts, methods and tools. Highlight its value as an effective and efficient methodology for achieving specific business objectives through optimal use and control of resources and a management style designed to foster collaboration and commitment. Describe and discuss the Project Manager role and required skills Train students into applying Project Management techniques to problem-solving, planning, scheduling and controlling while developing relevant leadership skills.
Contact Hours: 30

Marketing

2.5 Credits
Marketing | Course #: B3MKG006 | Open
The course introduces the topic of Consumer Behavior. As such, it analyzes the influences guiding the consumption decisions and behaviors, evaluates the influence of both individuals’ self-dynamics and groups dynamics on buying patterns, discusses of culture and subcultures on individuals’ preferences, explains the applicability of the discipline’s theories to the actual marketplace, and finally explains the different stages of both groups and individual’s decision making process.
Contact Hours: 30
2.5 Credits
Marketing | Course #: B3MKG007 | Open
This course delivers both theoretical and practical knowledge and is based on the professor's experience working as an Art Director for various international media outlets, including Time Magazine, Eurosport and CNN. The objective of the course is to give students and good understanding of the media world from the perspective of several specific professional positions, including the advertising manager, the brand manager, the media planer, and the advertising agency account manager.
Contact Hours: 30
2.5 Credits
Marketing | Course #: B3MKG017 | Open
This course will strengthen the concepts already acquired in International Marketing by focusing on the all new marketing strategies as well as the differences between International Marketing and Domestic Marketing. The main focus will be on Ethnic Marketing and of course Viral Marketing and Yield Management.
Contact Hours: 30
2.5 Credits
Marketing | Course #: B3MKG047 | Open
The aim of the module is to develop knowledge and examines digital marketing strategy and implementation as well as a detailed understanding of important digital channels and platforms. Participants will complete the course with a comprehensive knowledge of and experience with how to develop an integrated digital marketing strategy.
Contact Hours: 30

Program Structure
Semester students at PSB apply for one of the following academic concentrations: Management, Finance, Luxury Brand Management, or Marketing. Students can take up to five courses within their concentration, but may not enroll in classes across multiple concentrations. Courses designated as “Electives” on the schedule are open to students in any concentration and represent a variety of business-related disciplines.

Course Registration
SAI students preselect their course as part of the enrollment process, but final class registrations are completed once they arrive in Paris. French Language placement tests will also be administered, as required, on site. For courses with prerequisites (indicated in the course description), students must be prepared to show that they meet the requirements.


Pre-Departure Calendar
May 1 2017
Application Deadline
Applications accepted until May 15 as space permits.
Within 1 week of acceptance
SAI Deposits Due
$500 Confirmation Deposit (applied toward program fee)
$300 Security Deposit (refundable)
May 1 2017
50% of Total Program Fee Due
Students who are accepted and submit SAI deposits after this date will have an amended pay schedule. Either 50% or 100% of Program Fee will be due within 5 business days, based on the date of acceptance.
June 15 2017
SAI Scholarship Application Deadline
Students wishing to apply for an SAI scholarship must have all application items submitted by 11:59pm Pacific Time on this date.
July 1 2017
Balance of Total Program Fee Due
July 1 2017
SAI Financial Aid Verification Deadline
Students wishing to defer payment until student loan disbursement must submit the financial aid verification forms to SAI by this date.
August 1 2017
SAI Pre-Departure Form Due

On-Site Calendar
September 12 2017
Arrival & Housing Check-in
Students arrive into Charles de Gaulle (CDG) airport. SAI airport pickup is provided between 8:00am and 12:00 noon, and students are transferred to SAI housing.
September 13 2017
SAI Orientation
Mandatory SAI orientation is held at the SAI Paris office and introduces students to their city while covering safety, policies, housing, and culture.
September 14 – 15 2017
PSB Academic Orientation
September 18 2017
Classes Begin
December 9 2017
Classes End
December 11 – 16 2017
Exam Period
December 17 2017
Program End & Housing Check-out
Students must move out of SAI housing by 10:00am to return home or pursue independent travel.
SAI Program Fees* USD
Application Fee $100
Security Deposit
Refundable at the end of the term.
$300
Program Fee
Includes tuition, standard housing and SAI Signature Services (see What’s Included).
$13,100
Optional / Additional Fees:
Optional Private Room Housing Supplement
Private room in a shared apartment, with a shared bathroom.
$3,075
Optional Premium Services Supplement
Provides the following additional services in SAI housing: weekly cleaning, weekly laundry, bi-weekly linen change.
$1,000
Optional Visa Processing Fee
Available for some jurisdictions.
$150
International Mailing Supplement
Students residing outside the U.S. are charged an international mailing supplement to ensure visa paperwork arrives in a timely manner.
$85

*prices are subject to change

Please note: students from some affiliate universities have different payment arrangements that may require students to pay different deposits to SAI and some fees directly to the affiliate university instead of SAI. Please contact your study abroad office or the SAI business department for further details.

Budget Low Est. High Est.
Airfare to/from Paris
$900 $1,200
Visa
Visa fees (paid to French Consulate)
$200 $200
Books, Supplies & Course Fees
$100 $450
Meals
Includes groceries and eating out.
$400 / month $800 / month
Personal Expenses $350 / month $450 / month
Transportation within Paris
Public transportation with some taxi rides.
$125 / month $150 / month
Weekend Travel
Cost varies greatly by student.
$300 / month $1,000 / month

This is an SAI Signature Services Program; it includes our full services!

  • Program tuition and U.S. academic credit
  • Accommodation in carefully selected student housing
  • Airport pickup and transportation on arrival day
  • Student health insurance providing full coverage and medical emergency evacuation
  • Cell phone rental with free incoming calls and texts while in host country
  • SAI staff on-site dedicated to providing personal assistance
  • SAI orientation to the host city and school
  • SAI weekend excursion
  • Frequent SAI cultural activities and day trips
  • 24-hour on-site emergency support

Pre-departure and Re-entry services

  • Admissions counselor assigned to you, providing friendly assistance throughout your study abroad experience
  • Helpful pre-departure tools and resources
  • Online student groups to acquaint you with other SAI students
  • Assistance with student visa application
  • Assistance with financial aid and loan processing
  • Paid registration fees for national re-entry conferences
  • SAI Ambassador Program for SAI alumni, with paid internship opportunities
  • SAI alumni network

SAI offers activities, at no extra cost, for students to get to know their community, city and country. Following is a sample of the activities included in this program. Please note that actual activities may differ.

Welcome Walking Tour
Students are welcomed to their new city through a walking tour of the many Parisian sites, including the Eiffel Tower and the Champs de Mars.

River Seine Boat Tour
Students take a boat tour on the Seine river catching a glimpse of the Eiffel Tower, Notre Dame, and Paris’s other famous sights. Following the tour the group takes a stroll along the Champs Elysées and coffee break.

Visit Musée Carnavalet & Walk Through the Marais
Students visit the Musée Carnavelet, a museum devoted to the history of Paris, followed by a stroll through the Marais: the Jewish district of Paris.

Weekend Trip to Bèziers
A former Roman colony dating back to 36 B.C., Bèziers, located in the southern Languedoc region, is known for its wine and bullfighting. Students spend the weekend exploring this ancient town, and catch a glimpse of the nearby Mediterranean Sea.

Night at the Theater
Students have the opportunity to see the Ballet Anne Teresa de Keersmaeker, at the historical Palais Garnier.

Day Trip to Reims in the Champagne Region
Students travel as a group by private shuttle to the city of Reims where they visit the numerous Maisons de Champagne in the region along the Route Touristique de Champagne. Students have the chance to taste and purchase Champagne directly from the producer. The trip includes lunch in a local French restaurant.

End of Semester Farewell Dinner
Students celebrate the end of a successful semester abroad and say their goodbyes over a delicious French meal.

Standard Housing: Student apartment
SAI student apartments are convenient, clean, and well equipped, with shared occupancy bedrooms (upgrade to private bedroom available). Typical residences house 2 – 8 students and contain a combination of private and shared bedrooms, kitchen, bathroom and living areas. Furnishings, a washing machine, basic kitchen supplies, bed linens and towels are provided. All apartments are equipped with wireless internet. SAI on-site staff is available to respond to any maintenance needs that may arise.

Students living in apartments may opt to add Premium Services for a cost, which includes weekly cleaning and laundry services, and bi-weekly linen change.

Alternate Housing: Independent
Students seeking independent housing can do so, for a reduction in the SAI program fee. Please contact SAI for details.

Passports
Passports should be valid for 6 months after planned departure from France. 

Student Visas
In accordance with French law students studying in France for 90 days or more are required to obtain a student visa. Those with French/EU citizenship are exempted. Non-US nationals should consult their local Consulate for information on student visa requirements.

Students must appear in person at the French Consulate to present their student visa application. Our Student Visa Office is available to assist students in getting ready for the appointment; SAI provides student visa consulting for all our students at no cost.

Please note that SAI is able to process visa applications (no trip to the Consulate required!) for students who live or attend school in some jurisdictions.

About SAI

SAI Programs is dedicated to providing academic and cultural learning experiences abroad that enhance global awareness, professional development and social responsibility. We concentrate our programs in Europe, with a focus on in-depth learning of individual European countries and their unique global role in the geopolitical economy, humanities, and in the arts.